More Data, More Problems (And How To Solve Them)

In our first installment of this series, When Good Data Goes Bad we talked about how data...

5 Essential Steps to Building a Data-Driven Fundraising Program

In When Good Data Goes Bad, we talked about the ways faulty data and data management can harm...

When Good Data Goes Bad: Don’t Let Bad Data Cost You Donors.

This month we’ll be talking about your data: why it’s so important, how to put it to work for...

Elements of a Story: Conflict and Resolution

As we continue our exploration of storytelling in the non-profit world, enjoy part 2 of Elements...

Elements of a Story: Character and Context

In our two-part series on storytelling, we’ll explore the structural elements of story and how...

The Stories We Tell: Inspire Action Through Emotion

On any given day, the average person is bombarded by dozens of marketing and fundraising...

Foundations of Fundraising: Online and Traditional Fundraising Aren't That Different

Over the last few weeks of our Online Fundraising Fundamentals series, we’ve walked through some...

The Five Key Elements of an Effective Fundraising Email

As part of our Online Fundraising Fundamentals series we’ll be spending some time diving into...

Let’s Start at The Very Beginning: Building Effective Peer to Peer Fundraising Campaigns

As part of our Online Fundraising Fundamentals series, we’ll be spending every Wednesday for the...

Online Fundraising Fundamentals: Eight Tips to Running a Successful Online Fundraising Program

For many non-profits the idea of launching an online fundraising program can seem intimidating....