Posts about

Fundraising Basics (3)

5 Essential Steps to Building a Data-Driven Fundraising Program

In When Good Data Goes Bad, we talked about the ways faulty data and data management can harm your...

The Five Key Elements of an Effective Fundraising Email

As part of our Online Fundraising Fundamentals series, we’ll be spending some time diving into the...

Seven Tips to Running a Successful Online Fundraising Program

For many non-profits, the idea of launching an online fundraising program can seem intimidating....

Crowdfunding vs. Peer to Peer Fundraising: What's the Difference?

You may have heard the phrase “Just make a GoFundMe campaign for it!” more and more in recent...

Avoiding Common Year End Giving Mistakes

A successful year-end giving campaign starts long before the final months of the year. In fact, the...

Budgeting for End of the Year Giving

By now, I’m sure you’ve heard the phrase “You’ve got to spend money to make money.” In fact, you...

How to Write a Year-End Giving Letter

Photo Courtesy of Max Pixel There’s a special skill involved with writing your nonprofit’s year-end...

Fundraising in a New Generational Landscape: Webinar Follow Up

As the primary source of major and recurring donations—Baby Boomers and Matures—begin to age and...

Online Giving in Capital Campaigns

When you think of capital campaigns, you probably focus on major gifts. After all, those are what...

7 Online Fundraising Ideas for Great Landing Pages

It's time to bring out your inner designer. After looking through user experience design research...