Budgeting for End of the Year Giving

Posted by Kelly Yaker on September 19, 2018

By now, I’m sure you’ve heard the phrase “You’ve got to spend money to make money.” In fact, you may have just rolled your eyes a little when you read it, since it sounds like such a cliché. Unfortunately, it’s a cliché that’s almost always true, especially when it comes to end of the year giving.

Investing in marketing provides your organization with a way to speak directly to the public about what your nonprofit does, who it supports, and why a prospective donor should get involved or a current constituent should continue donating.

However, many nonprofits work with tight marketing budgets, so how can you budget your year-end marketing spend to get the most bang for your buck?

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Topics: Fundraising Basics, Campaign Management

How to Write a Year-End Giving Letter

Posted by Kelly Yaker on September 12, 2018

Photo Courtesy of Max Pixel

There’s a special skill involved with writing your nonprofit’s year-end giving letter to get the best response and maximize donation yield. This blog will give step-by-step instructions on how to format the perfect year-end giving appeal letter and the various topics you should cover.

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Topics: Fundraising Basics

Snapping for Success: Reaching Younger Generations of Volunteers and Donors on Snapchat

Posted by Kira Bushman on September 5, 2018

As the Social Media Manager, my job is not only to curate and produce social content for Arreva, but also stay updated on the latest trends in nonprofit social media marketing. After hosting a few webinars concerning reaching out to younger generations of potential volunteers and donors, our Digital Marketing Manager and I realized that there was a need for more resources about Snapchat for nonprofits.

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Topics: Nonprofit Marketing, Social Media for Nonprofits

Password Security: 5 Ways to Keep Your Donors’ Data Safe

Posted by John Killoran on August 29, 2018

Cybersecurity should be a major priority for all kinds of businesses and groups, but especially nonprofit organizations!

By accepting donations of any kind, it’s your responsibility to properly steward those funds. As we’ve learned over the past couple years, the pace of data breaches and major cybersecurity threats only accelerates. This means that responsible stewardship must encompass your donors’ data as well as their gifts!

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Topics: Database Governance

Herding Cats: Getting Volunteers Where and When They Need to Be

Posted by Kelly Yaker on August 22, 2018

Picture this: It’s 24 hours before your big event and you’re frantically trying to juggle 20 different volunteer schedules, 15 different skill sets, 12 people who can’t lift over 15 pounds, 3 people who have mobility restrictions, and a partridge in a pear tree.

Is this scenario at all familiar to you?

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Topics: Volunteer Management

5 Daily Habits of Effective Volunteer Managers

Posted by Susan Orr on August 15, 2018

According to the Corporation for National & Community Service, people who volunteer are twice as likely to donate to a nonprofit organization compared to those who don’t volunteer. Volunteers not only ensure that programs run smoothly but they are also potential community ambassadors and donors for your organization.

Volunteer coordinators directly interact with these important individuals, so how they manage and interact with volunteers is also integral to the charity’s success. Below are 5 daily habits that volunteer managers should adopt to create an effective volunteer program.

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Topics: Volunteer Management

Motivation is Key When It Comes to Volunteer Management

Posted by David Blyer on August 8, 2018

According to the US Bureau of Labor Statistics, a quarter of the country’s total population volunteer. It’s truly inspiring that so many people contribute their time and efforts for free to advance charity causes.

Volunteers are central to a nonprofit's success, but they also share a mutual relationship with the organization. While people complete a variety of tasks to advance the charity’s mission, during the process, they also develop skills and gain new experiences. To best motivate your volunteers to become champions for your cause and perform their duties to the best of their abilities, take a look at the tips below for effective volunteer motivation and management.

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Topics: Volunteer Management

The Secrets to Managing Volunteers Effectively

Posted by Kelly Yaker on August 1, 2018

According to Independent Sector, in 2017, every volunteer hour is valued at $24.14, which is up 2.5% from the previous year. That’s over three times the national minimum wage! Even though volunteers contribute their time for free, their contributions have real-world value.

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Topics: Volunteer Management

Nonprofit Data Diaries Part 3: Security

Posted by Kira Bushman on July 25, 2018

Your nonprofit's database is your organization's most treasured possession. It can be difficult to remind yourself of securing the little things, and let's be honest — all of us can get lazy when it comes to being thorough with protecting our data. How many of you have ever written down a password on a sticky note and stuck it on your PC monitor in plain sight? Don't worry. Me too.

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Topics: Database Governance

Nonprofit Data Diaries Part 2: Accountability and Analysis

Posted by David Blyer on July 18, 2018

 

 

 

As our Chairman, Susan Orr, said in the first "Data Diaries" blog, "A focus on integrity will ensure that you can successfully build relationships with your constituents, that you can provide accurate information for decision making, and that your organization is accountable to your community." This applies not only to communication and solicitation, but also to accountability and analysis. 

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Topics: Database Governance

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