Posts about

Campaign Management

Setting Goals Before You Begin Planning a Capital Campaign

So, you’re launching a capital campaign for your nonprofit organization. Congratulations! This...

Avoiding Common Year End Giving Mistakes

A successful year-end giving campaign starts long before the final months of the year. In fact, the...

Budgeting for End of the Year Giving

By now, I’m sure you’ve heard the phrase “You’ve got to spend money to make money.” In fact, you...

Online Giving in Capital Campaigns

When you think of capital campaigns, you probably focus on major gifts. After all, those are what...

Moves Management Fundraising Strategies that Work

Moves management is a useful fundraising model that can be utilized to identify, cultivate, and...

Reflections on my Capital Campaign Volunteer Experience

I have been a volunteer on at least eight capital campaigns over the past 25 years. On some I was a...

How Moves Management is Different from the Traditional Sales Funnel

For decades, the business world has utilized a reliable model for attracting and securing deals:...

How to Involve Your Volunteers in Capital Campaign Fundraising

Capital campaigns typically follow the 80/20 rule: 80% of the money comes from the top 20% of the...

Leveraging RFM Analysis for Prospect Management that Gets Results

Let’s talk about data analysis and how it affects the bottom line at your nonprofit. Of course,...

Ready, Set, Donate! Capital Campaign Fundraising at its Best

Now comes the fun part! The public portion of your capital campaign fundraising consists of email...