---
title: Donor Management & Fundraising Blog | Kelly Yaker | Arreva
description: Get updates on the latest trends in fundraising and donor management delivered straight to your inbox.
---

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<https://blog.arreva.com/author/kelly-yaker#topheader>

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# Kelly Yaker

## Setting Goals Before You Begin Planning a Capital Campaign

[![Setting Goals Before You Begin Planning a Capital Campaign](https://blog.arreva.com/hubfs/planning-capital-campaign.jpg)](https://blog.arreva.com/setting-goals-before-you-begin-planning-a-capital-campaign)

07/28/2023 So, you’re launching a capital campaign for your nonprofit organization. Congratulations! This...

[Read More](https://blog.arreva.com/setting-goals-before-you-begin-planning-a-capital-campaign)

## The Quick Guide to Peer-to-Peer Fundraising with your Nonprofit Board

[![The Quick Guide to Peer-to-Peer Fundraising with your Nonprofit Board](https://blog.arreva.com/hubfs/guide-to-board-giving.jpg)](https://blog.arreva.com/the-quick-guide-to-peer-to-peer-fundraising-with-your-nonprofit-board)

10/11/2018 Sometimes it can be difficult to get your nonprofit board to give. Fortunately, there is a simple...

[Read More](https://blog.arreva.com/the-quick-guide-to-peer-to-peer-fundraising-with-your-nonprofit-board)

## Budgeting for End of the Year Giving

[![Budgeting for End of the Year Giving](https://blog.arreva.com/hubfs/Stock%20images/Blue%20Ring%20Binder%20with%20Inscription%20Budget%20Planning%20on%20Background%20of%20Working%20Table%20with%20Office%20Supplies%20and%20Laptop.%20Budget%20Planning%20Business%20Concept%20on%20Blurred%20Background.%203D%20Render..jpeg)](https://blog.arreva.com/budgeting-for-end-of-the-year-giving)

09/19/2018 By now, I’m sure you’ve heard the phrase “You’ve got to spend money to make money.” In fact, you...

[Read More](https://blog.arreva.com/budgeting-for-end-of-the-year-giving)

## How to Write a Year-End Giving Letter

[![How to Write a Year-End Giving Letter](https://blog.arreva.com/hubfs/www.maxpixel.net-Letter-Writing-Pen-Ink-Handwriting-Paper-Note-3481061.jpg)](https://blog.arreva.com/how-to-write-a-year-end-giving-letter)

09/12/2018 Photo Courtesy of Max Pixel There’s a special skill involved with writing your nonprofit’s year-end...

[Read More](https://blog.arreva.com/how-to-write-a-year-end-giving-letter)

## Herding Cats: Getting Volunteers Where and When They Need to Be

[![Herding Cats: Getting Volunteers Where and When They Need to Be](https://blog.arreva.com/hubfs/herding-cats-volunteer-management.jpg)](https://blog.arreva.com/herding-cats-getting-volunteers-where-and-when-they-need-to-be)

08/22/2018 Picture this: It’s 24 hours before your big event and you’re frantically trying to juggle 20...

[Read More](https://blog.arreva.com/herding-cats-getting-volunteers-where-and-when-they-need-to-be)

## The Secrets to Managing Volunteers Effectively

[![The Secrets to Managing Volunteers Effectively](https://blog.arreva.com/hubfs/volunteers-cleaning-up-beach.jpg)](https://blog.arreva.com/the-secrets-to-managing-volunteers-effectively)

08/01/2018 According to Independent Sector, in 2017, every volunteer hour is valued at $24.14, which is up...

[Read More](https://blog.arreva.com/the-secrets-to-managing-volunteers-effectively)

## Facebook Ads for Nonprofits: Messaging and Imagery

[![Facebook Ads for Nonprofits: Messaging and Imagery](https://blog.arreva.com/hubfs/fb-imagery-yes-single.jpg)](https://blog.arreva.com/facebook-ads-for-nonprofits-messaging-and-imagery)

07/03/2018 If you work in nonprofit marketing, you probably already have guidelines for the kind of messaging...

[Read More](https://blog.arreva.com/facebook-ads-for-nonprofits-messaging-and-imagery)

## Fundraising in a New Generational Landscape: Webinar Follow Up

[![Fundraising in a New Generational Landscape: Webinar Follow Up](https://blog.arreva.com/hubfs/Low%20Res%20WebP%20Blog%20Images/Fundraising-New-Generational-Landscape.webp)](https://blog.arreva.com/fundraising-in-a-new-generational-landscape-webinar-follow-up)

05/31/2018 As the primary source of major and recurring donations—Baby Boomers and Matures—begin to age and...

[Read More](https://blog.arreva.com/fundraising-in-a-new-generational-landscape-webinar-follow-up)

## 2018 Trends for Fundraising Event Ideas for Nonprofits

[![2018 Trends for Fundraising Event Ideas for Nonprofits](https://blog.arreva.com/hubfs/Stock%20images/fundraising-event-ideas-for-nonprofits-2018-trends.jpeg)](https://blog.arreva.com/2018-trends-for-fundraising-event-ideas-for-nonprofits)

04/25/2018 With the constant advancements made in technology and communication, we are blessed with added...

[Read More](https://blog.arreva.com/2018-trends-for-fundraising-event-ideas-for-nonprofits)

## Event Planning for Nonprofit Organizations in 6 Easy Steps

[![Event Planning for Nonprofit Organizations in 6 Easy Steps](https://blog.arreva.com/hubfs/event-planning-steps.jpg)](https://blog.arreva.com/event-planning-for-nonprofit-organizations-in-6-easy-steps)

04/04/2018 A great fundraiser takes a lot of planning. The bigger the event, the more complex the organization...

[Read More](https://blog.arreva.com/event-planning-for-nonprofit-organizations-in-6-easy-steps)

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